About Second Exposure

Second Exposure is built by Brent Passmore, a chief web architect and digital accessibility practitioner with 20+ years at public universities and an academic medical center.

How it started

It started with a friend, a fishing and marine photographer, who watched clients make images with ChatGPT that they used to hire him for. The generic tools got his specialty wrong, and clients used them anyway.

The idea was simple: give photographers a version of AI that works for them. Trained only on their own work, private to them, and under their control.

Why the name

In film photography, a second exposure layers a new image onto the same frame. Here, it means new images from the same eye.

Who runs it

Second Exposure is operated by Had A Farm LLC, based in Arkansas.